Fox Data+

Gain absolute control over your assortment performance

What the extension can do

Fox Data+ monitors important data from your feeds and other sources obtained through Bidding Fox Elements or Mergado Sources. It alerts you to problems based on conditions you set, so you catch them before they cost you orders – for example, unmatched products, an empty feed, depleted credit, or products being bid below the minimum CPC.

It allows you to prepare a complete overview of your assortment performance, saves you hours of manual checking with monitoring and exports for colleagues or clients, and helps you build strategies based on real-time data, not gut feeling.

With Fox Data+ you get clear charts, instant alerts, and exports – all systematically in one place.

Key features

Dashboards – performance overview in one place

• Visualize data from Mergado into interactive charts that instantly show you how your assortment is performing.
• Track any element values from product selections (e.g., number of products, prices, matching status, or CPC).
• Use 8 preset layouts and 5 chart types, which you can adjust to your needs.
• Metrics update every hour, so you always have the latest overview.
• Export dashboards to PDF, print them, or share them via a public URL without anyone needing access to the extension.
• Have reports automatically delivered to your email in PDF format at intervals of 1, 7, 14, or 30 days.

Alerts – instant problem notifications

• Set your own conditions for any product selection created in Mergado and receive automatic alerts about unwanted changes. Fox Data+ can notify you of unmatched products, depleted credit on Heureka or Zboží.cz, products bid below the minimum CPC, errors in product names, or a drop in the number of products in the feed.
• Choose how you want to receive alerts – by email, in Mergado, or directly in Slack, Discord, or Rocket.chat via API.
• Select the alert frequency (one-time, hourly, daily, weekly, monthly) and set specific times and days of the week or month.
• Add custom text and a list of specific products as an attachment to each email notification.
• The “Mute notifications” feature allows you to set a minimum interval between alerts, even if Fox Data+ runs checks more frequently.

Exports – data always at hand

• Share data with colleagues even without Mergado access.
• Export data in CSV, XLSX, or HTML formats.
• Get a URL with up-to-date data refreshed twice a day, which can be easily connected to other systems (e.g., Power BI or Looker Studio).
• Have exports regularly sent to your email daily, weekly, or monthly.
• Choose which elements and products should be included in each export.

Who is the extension for

This extension is especially useful for:

• Online stores and agencies who want a complete overview of assortment performance without spending hours manually checking and switching between systems.
• Online stores and agencies who want to solve feed issues before they affect performance and cost you orders.

What you need to use it

For Fox Data+ to work properly, it’s necessary to set up source elements in the “Settings” tab in the extension header, where you specify the data sources. After the initial setup, data loading takes approximately 24 hours.

To monitor some metrics, you need to connect comparison sites (Heureka or Zboží.cz) or other external data sources (Google Analytics) through the Mergado Keychain extension and have Bidding Fox Elements or Mergado Sources active.

Use cases

• Detect unmatched products – Get alerts when products become unmatched in product comparison engines and receive a list of affected products for quick fixes so you don’t lose orders.
• Prevent ad suspension on Heureka and Zboží.cz – Set up alerts if credit approaches zero to prevent your ads from being turned off and losing profits.
• Find products with low CPC – Identify which products bid on Heureka have a click price set below the category’s minimum CPC, and adjust it immediately for better visibility and higher traffic.

Try it now

Try Fox Data+ and detect feed errors before they cost you revenue. The first 30 days are free. If you cancel within this period, you won’t pay a cent.

FAQ

• What is the price of using Fox Data+? The price of the Fox Data+ extension is EUR 11 per month with monthly billing. With annual billing, it’s EUR 8.80 per month.
• Is the price set per project or per online store in the Mergado Editor? The price applies to one project in a Mergado account.
• What is the trial period for Fox Data+? Fox Data+ has a 30-day trial period during which you can test all available features.
• What is Fox Data+ and what is it used for? The extension monitors your feed based on conditions you set and alerts you precisely to the issues you want to watch – for example, when products become unmatched on Heureka, the feed empties, credit runs out, or prices change for an important part of the assortment. In addition, it shows you how your assortment is developing in clear charts, and exports make it easy to share data with colleagues or clients. This ensures you catch problems in time, before they start unnecessarily cutting into your revenue.
• Why don’t I see product data in the extension after enabling Fox Data+? Data does not appear immediately after enabling the extension. First, you need to set up a dashboard, export, or alert depending on what you want to track. Once everything is prepared, the initial data load takes about 24 hours. If this time has passed, make sure that the required values are present in the filled source elements.
• How often are data updated in dashboards? Metrics in dashboards are updated every hour.
• How does Fox Data+ differ from Mergado? Mergado processes data, Fox Data+ visualizes, monitors, and tracks changes in them. It’s a smart add-on that saves time and protects your revenue.
• In which formats can I download exports? In CSV, XLSX, and HTML formats. They can also be sent by email and shared via public URL.
• Can I share dashboards/exports with colleagues or clients who don’t have Mergado access? Yes, each dashboard and export has its own public URL for sharing. Dashboards can also be automatically sent as PDF by email. This way, colleagues or clients don’t need to learn how to work with Mergado or Fox Data+ – they can view the data simply and clearly.
• Where will I receive alerts about problems and changes? Alerts can be delivered to Mergado, to your email address, or via API directly into Slack, Rocket.chat, or Discord.